A man’s underwear takes on an important role in defining who he is. Being more and more concerned about their appearance in recent years, men are attaching particular importance to the choice and quality of their underwear. Many men have also been going for sexy underwear. Thongs, for example, are not only popular with gay men, but also with straight men who are looking for something original and daring. Men’s lingerie is also booming. Lace is no longer made just for women, and this is a trend that can be found in the world of shapewear. With this concept in mind, the men’s underwear brand SKU launches its first shapewear range this year.
What is shapewear?
Sculpting clothing
Shapewear is sculpting clothing and underwear that provides shape and posture improvements. They promise an instantly sculpted body. Like women with corsets and push-up underwear, men have the opportunity to redefine their attributes, or eliminate unsightly curves. Increasingly concerned about their appearance, men too want clothes and underwear that will hide flaws and boost their self-confidence. More than 30% of them are dissatisfied with their anatomy and in particular with the size of their assets. These are new needs that men’s brands have taken into account and which they aspire to meet. In one of our previous articles, we offer you the opportunity to discover more about the subject with the brand Rounderbum.
What and whom is shapewear for?
Shapewear is not just for women. They are also now also very popular with men. They now come in different styles, made for men of all ages who are concerned about their appearance, who want to gain confidence and improve their figure. It is also perfect for men who are worried about hiding their bulging tummy, increase the volume of their buttocks or their male parts. Shapewear is also suitable for those who want to reshape their torso and pecs. It is usually worn under clothes, so it’s completely inconspicuous for a natural look. Slip it under a suit or shirt at weddings or fancy dress parties. They can also be worn after surgery and for sports activities, as they tighten the body and improve posture.
The new Shapewear range from SKU
The moderate compression tank top and t-shirt
The moderate compression tank top has a seamless structure that provides support and muscle definition. Made from highly stretchable microfibre, it slims the waist, supports the back and flattens the pectoral muscles. The slimming t-shirt has the same characteristics. It will reshape your abs, support your back and improve your posture. Thanks to their moderate compression, both tank tops and t-shirts hide unsightly curves, while remaining comfortable. They distribute the weight evenly around the abdominal area, giving you a slimmer waist. Perfect for everyday use, as well as for sports, they are also invisible under clothing and can therefore be worn under your shirt, jumper or t-shirt.
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The firm compression tank top and t-shirt
Relatively similar to the moderate compression t-shirt and tank top, the firm compression t-shirt and tank top are much more sculpting. The double-layer sheathing structure immediately refines the waist. Unlike the previous models, the firm compression tank top and t-shirt act essentially on the waistline, and less on the pectoral muscles. Their action is therefore much more targeted but much more visible. They are perfect if you want to firm up your abs for an instant chiseled effect.
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The shaping & slimming boxer briefs
| The SKU slimming boxer is similar to the girdles seen in women’s wardrobes. It is simply a long boxer with a double-layer slimming girdle that immediately slims the waist, while providing support in the lower back. The strong compression also flattens the abs and hides unsightly curves. With a lined front pouch and a convenient kangaroo opening, it provides maximum comfort and support. Use it during your sport sessions. It is ideal to help the contraction of the abdominal muscles during sports activities. Use it also in case of posture problems, back pain, or simply to feel slimmer on a daily basis or during a special occasion. |  |
Find all our shapewear models on Inderwear and don’t hesitate to give us feedback! We look forward to hearing your opinion 😉
