Diesel is an internationally recognized company. Specialist of denim in the 80s, it’s a key player in the world of premium ready-to-wear. It offers a daring and offbeat vision of the current fashion. We invite you to discover this house with its futuristic and creative universe.
Diesel Univers
The Brand
Diesel appeared in 1978. It was created by Renzo Rosso and recognized worldwide by proposing a revival in the world of denim. New standards in terms of quality and finish that make Diesel a key figure in fashion. Today the brand has diversified and offers ranges of jeans, ready-to-wear and accessories. An alternative to luxury because the products are more affordable but remain of unquestionable quality and creativity. The Diesel House is a casual, rebellious and provocative brand full of audacity and originality. It’s not just a pair of jeans but a war cry for innovation, technical expertise and artistic talent.
OTB Group
OTB (“Only The Brave”), is an Italian fashion group also founded by Renzo Rosso in 2002. The Group has a portfolio included prestigious and iconic brands such as Diesel, Margiela, Viktor & Rolph, Vivianne Westwood or Dsquared2. Houses following all common values and a wish for nonconformity and absolute creative freedom. OTB speaks to unethical people seeking innovation, character and authenticity. Informed and unconventional customers. She wants to promote strong values of passion, individuality and freedom. OTB is also a committed group that plays an important social and environmental part. A company with a responsible ethic that is committed to applying transparent and sustainable business practices in compliance with laws and regulations in order to preserve the environment, animal welfare and human rights.
Diesel Underwear
An Innovative lingerie
Diesel underwear collections perfectly illustrate the brand, mixing its know-how with casualness, optimism and fun. Cuts are carefully made and pleasant to wear. Bold or more classic pieces subtly enhance the body of the man. Launched in 2015 by the brand, Hero Fit technology has announced itself as a revolution! Blend of cotton and modal, its silky and breathable material offers a perfect harmony between softness and comfort. In particular, it promises a second skin effect by delicately marrying the contours of the body. Hero Fit technology is present on several ranges: Fresh & Bright, Only The Brave, and Sport. What to find happiness among all jock straps, briefs and boxers proposed by the brand!
Product Sélection
Fresh & Bright
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Instant Looks
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All-Timers
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Diesel offers a futuristic and offbeat vision of fashion breaking with traditional codes and classicism. It destructures fashion to reclaim it and reinterpret it in its own way. We invite you to discover the latest Diesel trends on Inderwear 😉